Brand Identity
Small Town Rum
A full brand identity system for Small Town Rum, a small batch premium rum distilled and bottled in the USA. Rooted in Southern tradition, the brand is built around the idea that the best moments happen close to home. The work spans logo design, bottle label, packaging, merchandise, and lifestyle campaign concepts.
Client
Small Town Rum
Year
2022
Discipline
Brand Identity + Campaign
BrandingPackagingBottle DesignMerchandiseLifestyle Campaign
Project Gallery
Bottle design and label system
Merchandise and brand extensions
Lifestyle campaign direction
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